Organic Alliance announced that it has agreed to implement the GS1 System to track its produce in order to improve traceability and consumer safety.  The GS1 System can play a vital role in product recalls, it enables product traceability and GS1 standards make traceability system possible on a global scale across the supply chain.  The GS1 System enables global tracing and accountability of organic produce pinpointing the farm.  GS1 is a global organization with an integrated system of standards that provides accurate identification of products and location through the use of standards, barcodes and electronic product code/radio frequency identification tag.

Tom Morrison said the chief executive officer of Organic Alliance, Inc. that “Utilizing the GS1 System, we have the ability to not only track our produce back to the farm of origin, but all the way down to the actual row on which it was grown.  The rapid growth of the organic industry makes an effective tracking system on the produce a necessity and we are pleased to take this leadership role through our initial agreement with GS1.”

Organic Alliance will only source top quality; safe tested and certified organic produce, prior to customer shipments, utilizing USDA certification in conjunction with the in house OAI Quality Team.  The Organic Alliance plans is to be one of the world’s leading providers of USDA certified organic crops to many of the country’s leading consumer package goods manufacturers, grocery, retail restaurant and food processors.

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